Jasmine Tan
Regional Strategy Director
Hepmil Media Group
Throughout her advertising career, Jasmine Tan has worked extensively with high-profile brands in both local and regional markets. She has held creative, marketing and strategy roles across ad giants and big tech like DDB, TBWA, Google and TikTok, where she has turned big ideas and creative strategy into coherent, playful campaigns that flourish across all mediums and platforms. Her work has been recognised at the International Cannes Lions Festival of Creativity, D&AD Awards, Creative Circle Awards, One Show, and Spikes Asia. Today, as Regional Strategy Director at Hepmil Media Group – home to content platforms SGAG, PGAG, MGAG, and one of the region’s largest creator networks – she continues her passion to drive highly relevant, on-culture creativity in Asia.