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Effie awards Ideas that Work — the great ideas that achieve real results and the strategy that goes into creating them.
Since 1968, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with the Global Effie, the EURO Effie, Effie Asia Pacific and more than 40 national Effie programs.
Effie’s mission is to honor the marketing communications industry’s most effective work.